UX research, Collaboration, Wireframing and UI prototyping, UX writing, Visual communication, User empathy, Interaction design, Coding.
As a UX designer, you'll ensure that the 'user experience' for individuals using websites or applications is as efficient and pleasurable as possible. You'll be involved in the design of digital products and services for specific target groups and end users and will need to understand motivations. You'll work collaboratively with other members of the digital team and the wider business to ensure that products and services meet client needs. Other roles that fall under the umbrella of UX design include information architect, interaction designer (UI), usability tester, UX researcher or analyst and visual designer.
As a UX designer, you'll handle the full spectrum of users' impressions and interactions with a given brand. Your exact duties may vary depending on the type and size of company you work for. For example, you might create front-end e-commerce sites for the online retail sector or work on a government website aimed at providing information and advice to the general public. However, whoever you work for, you'll typically need to: